Marketing Guide

The following is an overview of the marketing process for our select Self Publishing plans. Please note, any sale generated by Wasteland Press is paid to you as royalties every quarter as defined in your self-publishing plan.


Review Copies

In order to guarantee as much exposure as possible for your book, Wasteland Press will send out 2-10 review copies (depending upon the plan you choose) to various newspapers, magazines, and online reviewers. Additionally, Wasteland Press will create a customized press release about your book to be distributed to more than 1,000 media outlets. This is a great opportunity for you to provide interviews about your book. Wasteland Press will also send out review copies for any media outlet that expresses interest in doing a story about your book.


Bookstores

Wasteland Press will distribute your book to various booksellers around the United States and around the world through Ingram Book Group. All titles ordered by booksellers will be shipped on a consignment basis.


Amazon.com, BarnesandNoble.com, etc.

Wasteland Press will also provide paperback copies to Amazon.com, BarnesandNoble.com, and many other online booksellers. As an added benefit, Wasteland Press will also include your cover art as an additional incentive for buyers to purchase your books from these booksellers.


Distribution

Once your book is completed, it will then be available to order (via credit card, check, or money order) through our online bookstore within 2-3 business days from completion of your publication. Additionally, your ISBN number will be registered with Books in Print, which will make your title information available through their database. Most importantly, your book will be distributed by Ingram Book Group, which will make your title available to order by bookstores and online booksellers around the world!


Bookseller Return Program

Starting with our Gold Plan, Wasteland Press now offers a full returns program for booksellers through Ingram Distribution! Most bookstores will not carry your book unless it is fully returnable. So, we have taken this obstacle out of your way by making any book you publish under our Gold, Platinum, and Ultimate Plans fully returnable at no extra charge to you!


Amazon.com Kindle eBook set-up & distribution

We setup your book for amazon.com Kindle’s eBook program. Wasteland Press ensures that your book is presented in a manner similar to your printed copy. We will also submit your eBook for distribution, which will make it available to purchase and view using Kindle reader, computers, and mobile smart phone devices. This service requires an additional addendum eBook contract to your existing printed book contract, which gives you full rights to your eBook and pays a royalty of 70% to the author. This service is available at the low price of $150.00.


Apple iBooks eBook set-up & distribution

We setup your book for Apple’s iBooks eBook program. Wasteland Press ensures that your book is presented in a manner similar to your printed copy. We will also submit your eBook for distribution, which will make it available to purchase and view using all Apple products, including iPhone, iPad, and MAC computers. This service requires an additional addendum eBook contract, which gives you full rights to your eBook and pays a royalty of 70% to the author. This service is available at the low price of $150.00.


Barnes and Noble Nook eBook set-up & distribution

We setup your book for Barnes and Noble’s Nook eBook. Wasteland Press ensures that your book is presented in a manner similar to your printed copy. We will also submit your eBook for distribution, which will make it available to purchase and view using Nook reader, computers, and mobile smart phone devices. This service requires an additional addendum eBook contract to your existing printed book contract, which gives you full rights to your eBook and pays a royalty of 70% to the author. This service is available at the low price of $50.00.


Ingram Advance Catalog

Ingram Advance is a monthly catalog that is distributed to booksellers and libraries around the world. Titles are eligible to be included in Ingram Advance only once. With this marketing service, Ingram will produce a short paragraph describing the title, retail discount pricing, and a cover image. The cost for this marketing service is $100.00.


Search Inside The Book Program

Wasteland Press will submit electronic files of your book to be viewed on Amazon.com’s Search Inside The Book Program. The cost for this service is $50.00.


Library of Congress Control Number (LCCN)

Wasteland Press will request and assign a Library of Congress Control Number (LCCN) and mail complimentary copies of your book for the Library’s stacks. The cost for this service is $50.00.


Business Cards

Business cards are the best way for you to promote your books. Hand them out at speaking engagements and book signings/events, and include them in press kits you mail to the media. Our business cards are available in quantities of 1000 ($100.00) cards. All business cards are full color with UV Gloss coating and customized to your liking.


Postcards

Postcards are important for previously published authors and authors who have sizeable mailing lists. You can hand them out at speaking engagements and book signings/events, and include them in press kits for the media. Our postcards are available in quantities of 500 ($125.00) cards. All postcards are customized to your liking and can include a picture of your book cover.


Bookmarks

Bookmarks are a great way for you to promote your book. You can hand them out at speaking engagements and book signings/events, and include them in press kits for the media. Also, you can send bookmarks as gifts to fans that write you about your book. All bookmarks are full color and customized to your liking and can include a picture of your book cover. Our bookmarks are available in quantities of 500 for the low price of $100.00. All bookmarks are full color and customized to your liking and can include a picture of your book cover.


Posters

You can use posters to promote an upcoming book signing/event. All posters are full color and customized to your liking and can include a picture of your book cover. Ten full color posters (measuring 11x17) are printed with your marketing information for $100.00 in addition to the publishing plan you choose.


If you have any questions about our Marketing Guide, please click the live chat icon at the right of this page to speak with one of our representatives!

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